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Tim
Schoch
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Background
Copy Chief - Manager of
Copywriting
Bantam Books, New York City
Responsible for creative copy for flaps and books jackets on over 700 titles per
year
Teamed with art and editorial directors to create coordinated art/copy marketing
Managed two fulltime employees, and 10 freelance writers
Marketing Communications Specialist
Major Healthcare/Medical Devices Company
Three channels: Customer audiologists, consumer/public, internal
Increased measurable media pick-up of company PR and case studies
Produced new messaging to strengthen customer base and grow market share
Planned and wrote B2C and B2B materials, ads, PR, and e-blasts
Managed external agencies and vendors—PR, graphics, web, e-blasts
Marketing Communications Copywriter
Educational Books, Supplements, Software
Reinvented and wrote marketing, promotion, and all communications
Developed workshops for teaching professionals
Wrote targeted newsletters and promotional pieces
Edited and wrote introductions to test preparation educational books
Wrote online promotions and targeted email campaigns
Public Relations Specialist
Corp. HQ of Nationwide Real Estate and Financial Organization
Wrote all internal/external marketing materials and newsletter
Researched and wrote local and national press releases
Wrote bios for executives and field sales representatives
Led seminars for sales associates on personal marketing
Wrote feature articles for industry magazines
Internet
Content Manager
Online
Marketing - Real Estate Sales Offices, Agents, Listings
Managed staff to improve corporate website content, design, and lead
traffic
Internally communicated Internet initiatives to the company nationwide
Planned and wrote Internet content and internal/external communications
Conducted Internet coaching sessions
Created and wrote internal website
Manager of Public
Relations
New Jersey Boutique Real Estate Company
Doubled company PR presence in local media in one year
Managed in-house staff and regional publicists across NJ
Wrote ads, brochures, feature stories, and special event materials
Magazine Writer & Editor
Editor of two glossy magazines at respected weekly newspaper
Developed stories with newspaper reporters and photographers
Planned monthly issues, assigned features and editorial, wrote key
articles, lists and fillers
Strategized with sales team to create content that maximized field ad
sales
Worked with publisher, marketing/advertising department and sales staff
to maximize
the appeal of all newspaper supplements
Book Author
4 humorous mysteries for ages 12 and up (Avon/Camelot Books)
3 mystery novels (Dorchester Publishing)
Novel based on “Another World” TV soap episodes – Ghostwriter
2 contemporary novels, fantasy-thriller -- Ghostwriter
Freelance writer and consultant
TimWrites.Com
Winner of Golf Illustrated
magazine writing contest
Wide range of writing services for large and small clients including manuscript
evaluation and editing, PR/publicity, catalog writing, website content,
public
relations seminars for sales offices, personal marketing for salespeople,
full
range of copywriting.
Professional Actor
(A.E.A. and A.F.T.R.A. member)
Professional Performer
and Songwriter – Stand-up Musical-Comedy
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